Amdahl's and Gustafson's Laws
Buying a bigger GPU, or more of them, does not buy a proportionally bigger speedup, and the reason has nothing to do with the hardware being slow. It has to do with the fraction of the program that was never made parallel in the first place. Two laws describe the two ways to think about that fraction — one holds the problem size fixed and asks how fast you can finish it, the other holds the time budget fixed and asks how much bigger a problem you can solve — and knowing which one describes your situation changes what "more parallelism" is even supposed to buy you.